Digital Marketing Manager

Responsibilities:

• Conduct secondary research on digital landscape of the country;
• Review and research digital adoption of TG, category affinity to digital, competition play in digital and brand assessment;
• Acts as a digital marketing contact between the Brand(s), digital agencies and multi-channel centre teams to ensure smooth execution of the brand strategy and leads digital strategy, planning and execution of digital campaigns/tactics;
• Responsible for developing a digital integration strategy across multiple channels while remaining tactically involved in program execution to achieve brand objectives;
• Track and analyze past data and suggest what works for the brand. Find new areas of experimentation;
• Provides an overview of the competitive landscape and has a broad perspective within the BMS and pharmaceutical industries to identify and leverage best practices in digital technologies;
• Share insight and analysis with Marketing team which can be leveraged for digital way forward for the brand;
• Review & recommendation on existing digital assets in order to increase engagement.

• University degree (preferably in Marketing);
• Work experience: minimum 3 years of digital marketing experience in digital agency or in digital department in multinational company with proven results;

• Work in friendly environment with professional team;
• Professional and career development opportunities;
• Promotion of high quality products;
• Competitive compensational and benefits package.